For Immediate Release
Ready to get started?
You don’t have to self-prescribe. Book a consultation today to learn more about how public relations can help you achieve your business goals.
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You know you need media relations, but you don’t know how it works
Your competitors are getting covered, but you’re not
You’re in crisis
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You have something you want to be known for - and you want to make an impact
You’re getting covered, but not with the stories you want told
You’re a founder or executive who wants to be known as an authority in their field
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You don’t know where to start
You think PR might be right for you but you’re not sure how
You already have PR but it’s not working
Choose your program
The Reputation
4-6 months
For businesses that want to be known for a certain product, service, or initiative through an ongoing drumbeat of articles in the media. This is the best choice for businesses that want to dip their toe into PR for the first time, but don’t know what stories they have to tell. We’ll work together to build narratives that are true to you and your business, and make them newsworthy.
Month 1: Discovery
Kickoff meeting
Spokespeople interviews
Identify Tent Pole Moments
Strategy & timeline
Month 2: Develop the Narrative
Asset development
Executive bios
Company boilerplates
Messaging Pillars
Media List
Month 3: Build Relationships
Media relations
Media briefing coordination & scheduling
Executive media training & briefers
Month 4-6: Execution
Weekly/bi-weekly calls
Weekly/bi-weekly proactive and reactive pitches
Customized media briefing sheets for interviews
Continued media training
Ongoing monitoring for relevant trends in the news cycle
Pricing varies, book a consultation for custom packages and pricing based on your business needs
Best Value
The Speak Now
6-8 weeks
For businesses that have one story that needs to be told at a certain moment in time. You have news! This could be a product launch, a grand opening, an event, a rebrand, an award, etc.
Strategy & timeline
Media assets:
Press release
Executive bios
Boilerplate
Media contact list (names only)
Media Relations (aka pitching) & interview scheduling
Executive media briefing sheets
Media training
Real-time secured media reporting and summary
Bi-weekly calls
Starting at $4,995
The Blank Space
4-6 weeks
For businesses that want the tools to execute a successful PR program themselves. This is your PR starter pack. I’ll prescribe a custom list of assets that will make up your media kit, you can then use the kit to respond to media inquiries and distribute on a newswire service — all with support and guidance from me along the way.
Press release
Executive bios
Company boilerplate
Brand overview one-pager
Visual assets folder (images, videos, etc.)
Instructions and guidance for newswire distribution
Starting at $2,495
More Ways to Work with Me •
More Ways to Work with Me •
Pick My Brain
For professionals or businesses who aren’t ready for a full-fledged PR package, but could use some actionable advice on how to execute PR for themselves. In this 60 minute, 1:1 session, this time is yours to use however you wish -- ask me anything, use it as a workshop to draft pitch emails, review messaging and brainstorm more story ideas, or explore new marketing opportunities for your business.
This isn’t a consultation to see if you want to pursue PR -- this is an uninterrupted hour to give you tangible, actionable advice you can execute on your own. I’ll summarize what we discussed in an email following our call, and if you happen to decide you prefer to have me execute these steps -- you can apply the fee from this session as a deposit for your PR package.
$595
Crisis Counsel
When your business is in crisis, it can feel personal. Most clients that come to me for help in a crisis are experiencing some sort of hostile activity online, which sometimes escalates into the media.
As your PR crisis partner, I will help you determine the potential impact of your crisis, as well as the steps you can take to mitigate damage to you or your business’s reputation. I’ll work hand-in-hand with your legal representation and other internal teams to make sure all bases are covered, and make recommendations for external and internal communications, as well as business development strategies to prevent future crises.
Book a consultation to get started or if you are in need of urgent help, please use the form at the bottom of the page to email me directly. I will respond within 24 hours.
Starting at $5,000*
*Price varies based on your unique needs
